A Place for Memories

Celebrating Mount Pleasant Group's 200 years of giving memories a home.

I Am Toronto Pearson

I Am Toronto Pearson: a new 'rallying cry' identity for Pearson's resilient heroes.

Eloise

Eloise, a sophisticated new restaurant concept inspired by the area’s rail history and classic travel hospitality.

Eloise and Bar Cart Signal a Fresh Chapter for St. Lawrence Nightlife

Bar Cart

Bar Cart. A rail-car concept and identity for a new, clandestine cocktail bar on The Esplanade.

I Am Toronto Pearson featured on World Brand Society

National Magazine Awards Identity featured in World Brand Design

National Magazine Awards Typography featured on Pangram Pangram.

National Magazine Award identity featured on Brand New.

Inside Eloise, the Restaurant Where Design Meets Appetite

The Old Spaghetti Factory is getting a sister restaurant and speakeasy

2025 ADCC Award: Creative Effectiveness in Design, Public

IATP wins an 2025 RGD Branding Award

Speaking at the RGD In-House Design Conference 2024

"What is an in-house designer's social responsibility"

The Old Spaghetti Factory’s new sister spot is nothing like the kitschy red-sauce restaurant

Does Black History Month need a rebrand?

The effect of visual identity design on real-world community identities.

College Promenade

Re-working the College Promenade visual identity in response to audience research and to better reflect its higher-end businesses.

Kiosk Design

Design, photography, and direction for a leading North American luxury furniture showroom.

AHLOT Cannabis

Branding and accessories to elevate cannabis rituals.

Issue 004: Ink & IDs

"We read people like we read books. Why not decorate the cover?"

Issue 005: Street

"I've always liked the street, not knowing what it really meant."

Issue 006: Brand

"...an assemblage of qualities and values that grow beyond the individual."

National Magazine Awards

An identity for the 2024 NMA’s built around the asterisk: a mark that, like the awards, denotes special significance.

Office Hours at Made by Emblem

No-commitment, drop-in mentorship aimed at students and new creatives.

Two Avenue Road

An identity that re-discovers the pedigree of a luxury Toronto residence from Oxford Properties.

Black Employee Network

Crafting an Identity to support black professionals in the media industry for Mediabrands Canada.